Dreame Technology has launched the Pocket Cake High-Speed Hair Dryer in Australia, adding a compact, foldable model to its Pocket hair-care range. The tool is positioned for fast drying at home, while travelling or during everyday styling, and combines high airflow with automatic heat control in a lightweight body.
Dreame says the dryer uses a 110,000RPM brushless motor and can generate airflow of up to 70m/s, reducing drying times. An NTC temperature-control system monitors heat 500 times per second and adjusts output to maintain a consistent drying temperature while limiting excessive heat exposure. The device also produces 350 million negative ions per cubic centimetre, which Dreame says can help reduce static and flyaways and leave hair looking smoother.
The Pocket Cake has a 180-degree foldable design that collapses into a phone-sized shape. It weighs less than 450 grams and supports 220-240V, allowing it to fit into luggage, handbags or bathroom drawers. Dreame is offering four macaron-inspired finishes: Lemon Parfait in bright yellow, Peach Mochi in soft peach-pink, Grape Mousse in soft lavender and Tiramisu in warm brown.
Patrick Wang, Dreame Technology’s business director for Australia and New Zealand, said consumers are looking for products that fit busy lifestyles without compromising performance. Dreame describes the Pocket Cake as delivering professional-level drying performance in a compact design suited to everyday styling, travel and life on the go, and says the launch extends its push into beauty and personal care.
The dryer is available online through Harvey Norman, JB Hi-Fi and the Dreame website, with in-store availability at Harvey Norman and JB Hi-Fi from mid-November. It is priced at RRP $299 and comes with a styling nozzle and storage bag.