Stabilo and Kiko Milano have launched a co-created collection of lip products that reworks the instantly recognisable shape of the Stabilo BOSS Mini highlighter into a make-up item. The two companies describe the line as bringing together brands from different categories around a shared belief: that creativity is a form of self-expression, and that colour gives people confidence to show who they are.
Five shades built on a writing vocabulary
The collection centres on five lip shades whose names borrow from the language of writing and personal expression:
- FINE PRINT — brown
- AFTERTHOUGHT — mauve
- DON'T QUOTE ME — orange
- ON MY RADAR — red
- PINK(ER) — fuchsia
Both partners present the palette as an invitation for consumers to explore colour and express individual style, and point to the quality and attention to detail each brand is known for.
What the two chief executives say
Michele Molon, CEO of Stabilo International, framed the launch as part of a wider repositioning. He said Stabilo has for generations helped people express themselves through colour, and that the company is now extending that spirit beyond paper into new dimensions of creativity and self-expression. He described the Kiko Milano project as an example of two iconic brands from different worlds challenging conventions to create something unexpected, and as the kind of bold, imaginative thinking he expects to shape Stabilo's next chapter.
Simone Dominici, CEO of Kiko Milano, said the partnership is intended to take colour and creativity further and to inspire the brand's community to highlight their own individual personality. He added that working with Stabilo allows Kiko Milano to carry that philosophy across categories, alongside a partner that shares its passion for colour and its commitment to creative consumers.
Where the collection will be sold
The line will be available in stores and online in Italy, France, Spain, Germany and the United Kingdom, and through Kiko Milano's directly operated e-commerce platforms in Europe and the Middle East. Pricing, launch timing and sales expectations were not disclosed in the announcement.
Why a stationery brand is moving into beauty
For Stabilo, the collection is presented as a visible step in a transformation from a brand rooted in writing instruments toward an emotional, lifestyle-oriented identity. The highlighter form is doing much of the brand work: the BOSS Mini silhouette, rather than a new product architecture, is the element being carried across categories, with colour names supplying the verbal link to writing.
Whether the crossover reaches consumers beyond school and office supply channels, and how beauty shoppers respond to a stationery-derived format, are questions the announcement leaves open. The companies have set out the creative rationale and the distribution footprint; measurable commercial outcomes are not part of the disclosed material.